Category Archives: Mobile Marketing
Target Supports Passbook for iOS 6
Target has announced that it will support Passbook in the iOS 6 iPhone and IPod touch. Target consumers who receive Target Mobile coupons will now be able to store, send and access coupons using Passbook. “We’re thrilled to
O2 and Nike to launch Priority Sports ‘in days’
Stevenson: Priority Sports launch in 'days'Mark Stevenson, Managing Director of O2 Priority Moments has revealed to Mobile Marketing Live delegates that Priority Sports will launch with a fanfare of television advertising “over the next couple of days”. The new service
Keep Geo-Networks Always-On, says O2 Media
Retail brands need to think bigger and keep geo-networks always-on rather than switching them off after a short campaign, O2 Media has stated. O2 Media is trying to encourage companies to keep their geo-networks turned on year-round. The company says
Mobile Marketing Live Opens Its Doors
It's been a long time coming, but Mobile Marketing Live is finally here. Starting at 9:30, we'll be opening the doors of London's Business Design Centre to some of the biggest brands in the world. Over two days, we'll be
Mobile Marketing Live Kicks Off on Monday
There's now just the weekend between us and Mobile Marketing Live, our two-day conference, exhibition and networking event, taking place at London's Business Design Centre on 1-2 October. And, as we make the final preparations to ensure it's a great show, we
Zeebox Crosses the Atlantic
Zeebox is launching its second-screening service in the US, through partnerships with Comcast Cable, NBCUniversal, HBO and Cinemax. Zeebox's cloud-based app, available on iOS, Android and the web, triggers relevant content based on what the user is watching on TV
MoneyGram Partners with Gemalto to Integrate Mobile Payments
International money transfer company MoneyGram has signed a global agreement with digital security firm Gemalto to implement Gemalto's LinqUs Mobile Money solution into its money transfer platform, enabling MoneyGram customers to send and receive international transfers from a mobile device. Gemalto
TrueLook Launches Webcam App
TrueLook has launched an app that enables users to access their webcam feed directly from a mobile device. The app includes TrueLook's interactive features, and images can be shared via email or social media directly from the app. An additional
Garuda Indonesia Brings Mobile and Wi-fi Services On Board
International airline Garuda Indonesia is installing OnAir’s mobile and internet services on its fleet of 28 A330 aircrafts flying to destinations across Asia, the Middle East and Europe. OnAir establishes a connected zone within the airline, using an on-board piocell. Passengers’ phones
Man City Signs for Mobile Marketing Live
Manchester City Football Club is the latest big-name signing for Mobile Marketing Live, which kicks off at 9.30am on Monday at the Business Design Centre in London. Russell Stopford, head of digital at Manchester City, will deliver a presentation at
Domino’s Mobile Sales Jump 50 Per Cent
Domino's Pizza has seen its mobile sales rise by 46.9 per cent in the UK during Q3, 2012, up to a total value of £11.6m. mCommerce, across Domino's mobile site and apps, accounted for 18.5 per cent of its total
Neuralitic Launches SevenFlow Profiling Engine
Neuralitic Systems, which provides mobile data monetization and big data solutions, has launched its SevenFlow Profiling Engine, which will form part of its SevenFlow Solution Suite. The company says the SevenFlow Profiling Engine can create new revenue streams for Communication
Celtra Sponsors Effective Mobile Marketing Awards
Mobile rich media technology firm Celtra is the latest company to sign up as a sponsor for the 2012 Effective Mobile Marketing Awards. Celtra has signed up as the Rich Media Sponsor for the Awards. Celtra joins the existing sponsors,
eBay Clocks Up 100m App Downloads
eBay launched its first app in 2007 – its apps have now clocked up 100m downloadseBay has clocked up 100m downloads of its various apps, which include the eBay Motors app, the eBay Fashion app, and the RedLaser price-checking app.
Red Bull Makes its Debut on the MEF Global Board
MEF, the international mobile trade body, has announced the results of its 2012 board elections. Red Bull has joined the association for the first time with its head of mobile, Peter Northing, elected. Jose Valles, director of enabling platforms and
Thinkbox launches free TV ad companion
Thinkbox, the marketing body for commercial TV companies in the UK, has launched its first ever app, featuring the facts, figures and thinking on TV advertising. The iPad app includes viewing data from BARB, case studies, ad galleries and research
