Pizza market report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors. The report provides actionable intelligence on major factors influencing the Pizza market (drivers, opportunities, industry specific challenges, and other critical issues) along with the Pizza market size of various segments.
Over the years, people worldwide have developed a special craving for pizza, both at home as well as at restaurants. Pizza is the amalgamation of varied parts: crust, vegetables, cheese, sauce, meat or other proteins, and the baking style. All these are vital, but the toppings are the most indispensable ingredient that provides an opportunity to pizza manufacturers to introduce new and bold flavored pizza varieties for customers to increase their market reach.
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On the grounds of comprehensive, reliable data derived from extensive research of multiple sources (both primary and secondary) and in-depth market analysis with inputs from industry experts, Pizza market projected to grow at a CAGR of 3.68% during the period 2017-2021.
Pizza Market Drivers, Challenges and Trends: –
Market Driver: – Customers nowadays are looking for pizza infused with new and bold flavors. the demand for innovative and exotic flavored pizza is more prominent among the millennials. in addition, they are looking for options to customize their pizza based on their calorie intake per day. pizza manufacturers like pizza hut offer nutrition calculator that gives customers the option to create their own pizza by selecting the crust type, toppings, sauce, and size of the crust based on their requirements and then the nutrition calculator will display the total calorie intake for the customers. in addition, the nutritional calculator will display total sodium intake, amount of total fat, carbohydrates, and protein.
Market Challenge: – A major challenge for pizza manufacturers is the fluctuation in the prices of food commodities such as cheese, grains, and meat, which are vital for the preparation of pizza. in 2015, when el niño brought on floods in southeast asia and downpours in brazil, it also damaged several crops. for example, in india, these abnormal weather patterns affected the region’s wheat crop. according to various experts, wheat production is set to fall below 90 million metric tons in 2016.
Market trend: – Packaging is often considered to be an extension of a particular brand’s value. Therefore, packaging of any brand is important in generating interest and curiosity among consumers. Innovations are made in terms of biodegradable packaging, compostable packaging, and packaging customized to a particular shape and size of a pizza
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Geographic Segmentation: – APAC , Central and South America, Europe, North America, ROW
To calculate the Pizza market size the report considers the of pizza in key geographical regions. The report covers the market landscape and its growth prospects over the coming years. Further it converses about key vendorsoperating in Pizza market like Boston Pizza, California Pizza Kitchen, Domino’s, Papa John’s Pizza, Papa Murphy’s and many more.
Some of the Exhibits included in Pizza Market report: –
Exhibit 01: Key performance operational parameters for foodservice operators in pizza industry
Exhibit 02: Marketing mix for pizza industry
Exhibit 03: Key countries in each region
Exhibit 04: Global pizza market
Exhibit 05: Global pizza market 2015-2020 ($ billions)
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With geographic breakdown of the Pizza market in terms of detailed analysis and impact, this report provides business dimensions with an eye on growth opportunities and contribution of upcoming market segments.